Is the Sustainable Palm Oil Label on a Slippery Slope?


Aug 8, 2018 | Anand Chandrasekhar, Swissinfo
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There is no such thing as bad publicity. Unless you are a multinational firm whose most recognisable product has been transformed into an object of revulsion via social media. This is what happened to Nestlé in 2010 when it was accused by Greenpeace of abetting deforestation in tropical countries by using unsustainable palm oil in its products. To drive the message home, Greenpeace created a gory YouTube videoexternal link in the style of a Kit Kat advertisement that equated eating the chocolate bar with killing orangutan apes.