Conflict Minerals: Online Resource for Industry Takes On the Challenges, Regulations, and Best Practices behind Conflict Minerals Reporting

Sep 11, 2014 | MFR Tech
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SOUTHFIELD, Mich., - To simplify the challenges, regulations, and best practices behind conflict minerals reporting, the Automotive Industry Action Group (AIAG) created an informative new microsite as a resource hub for the industry. AIAG's Conflict Minerals microsite, which went live in April 2014 at conflictminerals.aiag.org, unveiled a Chinese version on August 29, 2014.

"Our goal is to illustrate the automotive industry's strategy on conflict minerals through a visually compelling site that also serves to simplify this complex issue," says Tanya Bolden, AIAG program development manager for corporate responsibility. "Already the microsites are engaging new and existing audiences, driving them to learn more about the conflict minerals challenge. Although the sites are not advocacy driven, they show automotive professionals other paths to getting involved."